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Marketing
Marketing with A Limited Budget: A Test of Creativity
September 13, 2016
Carving a niche in the customer’s mind is increasingly becoming a competitive and fast-paced task for any progressive business or…
10 Benefits of Market Research for Your Businesses
September 13, 2016
IS MARKET RESEARCH REALLY NECESSARY? Market research is any organized effort to gather information about target markets or customers. You…
Show Your Customers Some Love Before Asking Them For A Date
September 7, 2016
Would you agree to go out on a date with someone who you did not know who called you out…
Marketing Evolution: From Traditional to Digital
August 2, 2016
The Dawn of Digital Marketing The internet, possibly present the greatest marketing opportunity of the 21st century. Twenty years ago,…
Customers need information to make Buying Decisions
July 19, 2016
Small and medium-scale businesses and big privately held companies in Ghana have not made it a habit of sharing information.…
Low Marketing Budget Is Stifling Startups And Small Businesses
July 16, 2016
J.K Rowling is the first author to become a billionaire by writing books. Her “Harry Porter” books were translated into…
Getting Creative with Bulk SMS
July 13, 2016
Whether you want to send reminders to your employees about birthdays, a bulk SMS notifying your customers about promotional offers…
Your Profile Picture is your Personal Branding
July 4, 2016
The world is right in your hands now. You have a technologically-enabled ability to reach virtually anyone you want to.…
Employ Visual Assets in your Marketing to Attract and Engage People
June 21, 2016
Many small businesses are finding a hard time jumping onto the digital media train. If you are not yet on…
The value of Car Branding to Businesses
June 19, 2016
Investing hundreds of thousands of dollars in motor vehicles may not be for transportation only. It can also provide space…
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